Hey folks,
I can’t really believe that I’m still sending you this newsletter every 1-2 weeks. I’ve never done my blog for such a long period. Appreciate your every view, like, and share. We are growing together :)
Last week I announced my very first webinar and wrote an article for VC.ru about my business approach, marketing hacks for B2B, and the 6-figure case with ‘Make it in Ukraine’. You can read the article here (in Russian!).
Also last week we finished a marketing campaign for Geekle’s Node.js summit – the biggest online conference on Node.js in the world. More than 10,000 attendees and about 2000 sales just in 4 weeks. This is a big success for our teams!
Let’s see what I found this week.
Book of the week
I haven’t read such an insightful marketing book for a while. Written by the ClickFunnel founder, it teaches how to make your expert / educational business, utilizing people’s desire for a better life, charismatic leadership, and being a part of something bigger than they are. You’ll find a .epub book by this link.
Research of the week
We haven’t talked about COVID for a while, have we? Let’s summarize everything we know with this great 96 pages from McKinsey on the current state of the situation, proved and failed strategies, challenges, and possible ways to overtake the pandemic.
Articles of the week
How did world-famous startups make their first 1000 customers? The answer is in the article of my favorite Lenny Rachitsky.
Here’s an archive of all books, articles, and posts from Tim O'Reilly, founder of O’Reilly Publishing, and one of the most intelligent thinkers in the world.
NASA made up a VR experience for everyone who wants to travel to the center of Milky Way. Don’t want to wait for Musk’s space-traveling for the mass market? Travel online!
Websites of the week
Collection of thinking tools and frameworks to help you solve problems, make decisions, and understand systems. From a decision matrix to second-order thinking.
Another collection, this time a list of all inventions made in Sci-Fi books for the last 500 years. Don’t spend too much time here!
Videos of the week
The last several weeks I've been intensively learning Airtable features to visualize and automate some business processes. Never heard about Airtable before? Watch this video how ‘the most connected man in the world’ is organizing all his life using Airtable:
If you have ever done edibles in your life this video is for you:
Weird and a somewhat disquieted short animated film, showing the dark side of our society:
Just a nice video with Lana Del Ray’s cover on Kasabian’s Goodbye Kiss:
The script, the voice, the animation – everything is so amazing in this short film by Tim Minchin:
For the last 50 years, we have almost forgotten about the human expeditions to the Moon. Empire strikes back. Recently NASA announced Moon return plans in this animated video:
And this guy from Reddit made a picture of the Moon, how it would look if we were more sensitive to colors:
Your favorite part – weird AI applications:
Playlist of the week:
A year ago Boris Brejcha was in Kyiv, and Instagram reminded me that I had a chance to take a photo with him:
So today I want to show you his latest video at Bevip Prague: